Mastering SEO for Small Businesses

The Go Succeed Start team hosts this in-person masterclass, Mastering SEO for Small Businesses.

About this in-person workshop

Search Engine Marketing is about getting on that first Google page and staying there!. Learn how to be strategic in your SEO from keyword research to technical, on-page, and off-page optimisation.

By the end of this workshop, participants will:

• Grasp the key concepts of Search Engine Optimization (SEO), including what it is and why it’s crucial for small businesses
• Identify how search engines work and rank websites.
• Develop skills to perform on-page optimisation, including keyword research, optimising page titles, meta descriptions, and headers.
• Get hands-on experience using free tools like Google Analytics and Google Search Console to monitor traffic and keyword performance.
• Identify key SEO metrics (e.g., organic traffic, bounce rate, keyword rankings) that small businesses should track.

This masterclass is ideal for business owners, and anyone interested in learning about actionable insights and strategies to improve their online presence and search rankings.

This Go Succeed workshop is open to all individuals in the early stages of their business, in the Fermanagh and Omagh District Council area and neighbouring Council areas.

Our chosen venue is fully accessible, ensuring that everyone can join us for an inclusive workshop experience, with parking available onsite.

Registration instructions: This event is free for individuals.  Please note, your email confirmation and eTicket will come from noreply@glistrr.com, please add this to your list of trusted accounts to prevent information landing in your junk folder.

Please note as this is an in-person event, the registration numbers for this are restricted. Whilst Go Succeed operates across NI, this event is being hosted by Fermanagh and Omagh District Council area, therefore should the event reach capacity and a waiting list is created, priority access will be given to Businesses based in this council area.

This workshop is brought to you as part of Go Succeed NI.  Go Succeed represents a significant investment in local entrepreneurs and businesses, funded by the UK Government.